糖心Vlog

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糖心Vlog

Last updated

2 November 2026

pdf, 78.03 KB
pdf, 78.03 KB
pdf, 40.7 KB
pdf, 40.7 KB

Help students master pricing methods, business calculations and pricing decisions with this comprehensive IGCSE Business revision workbook.

Designed for classroom teaching, homework, independent revision and examination preparation, this printable resource combines detailed teaching notes, worked calculations, practical business scenarios, varied exercises and original exam-style questions.

What鈥檚 Included?

48-page A4 student revision workbook

Separate 19-page teacher answers and marking guide

12 teaching topics with expanded explanations

12 mixed practice activities

Applied pricing and business decision-making exercises

Four original business case studies

Worked cost-plus pricing calculations

Mark-up and profit-margin comparisons

Revenue and contribution investigations

Competitor-price comparison activities

Price sensitivity and customer-demand tasks

Pricing ethics and transparency exercises

Exam-style analysis and evaluation practice

30-mark final topic assessment

Revision checklist and independent learning support

Worked answers and question-specific teacher guidance

Topics Covered

Pricing Methods

Cost-plus pricing

Competitive pricing

Penetration pricing

Price skimming

Dynamic pricing

Advantages and disadvantages of each method

Selecting an appropriate pricing method

Pricing Calculations

Cost-plus pricing formula

Calculating selling prices

Mark-up percentages

Profit margins

Revenue calculations

Contribution calculations

Comparing alternative pricing decisions

Interpreting numerical business evidence

Pricing Decisions and Business Performance

Business pricing objectives

Competitor pricing

Customer demand and price sensitivity

Pricing for new products

Changing prices in response to competition

Effects on sales, revenue and profitability

Pricing ethics and customer perceptions

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