Help your IB Business Management students develop the skills necessary for case study assessments. This Paper 2-style case study—Felipe’s Fades—allows students to explore 1.1 topics of Entrepreneurship, Business Plans, and the Reasons & Challenges of Starting a Business.

What’s Included

• Command Term Guidance: Provides clear, student-friendly command term guidance and structured response formats for Define and Describe to help students understand exactly how to secure full marks.
• Student Answers: Includes sample student responses to model structured response formats and requirements for assessment responses.
• Mark Scheme: Features a detailed, student-friendly mark scheme designed for self-assessment.
• Fully Editable Google Doc: Easily customize questions, tweak the text, or quickly remove the mark scheme page before assigning it. Perfect for seamless posting to Google Classroom, Microsoft Teams, or Toddle!
• Teacher Guidance & Lesson Plan: Includes a potential step-by-step lesson plan and implementation tips, making it effortless to run.

This resource is designed for zero-prep implementation—simply print and go, or assign digitally for an engaging, curriculum-aligned case study.

Purposeful IB Business Management Resources. Every Activity Has a Purpose.
Each lesson is designed to build both business knowledge and IB exam skills while respecting valuable classroom time.

Keywords: Unit 1, Business Management, Entrepreneurship, IB Business Management, High School Business, Introductory Lesson, Business Studies, Better Business Thinking, BM, IB BM.