A (First Class)* university essay analysing how Instagram has changed the way people present themselves and their identity online.
Explores the shift from perfect, curated Instagram feeds towards more authentic and relatable content, questioning whether this new form of authenticity is actually genuine or simply another carefully constructed online image.
Uses Emma Chamberlain as a key case study, alongside topics including influencers, carousel posts, finstagrams, likes and online popularity.
Ideal for students studying Media & Communications, Social Media, Digital Media, Influencer Culture or Online Identity.