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ÌÇÐÄVlog

Last updated

18 August 2026

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This comprehensive bundle provides six complete, ready-to-use unit planners covering all of Unit 4: Marketing. Designed for a combined SL/HL classroom in Year 2, Semester 1, spanning Weeks 1–9. Unit 4 is the largest content-point unit in the syllabus (SL 30 hours / HL 35 hours) and the most conceptually varied, spanning seven distinct marketing-mix elements alongside research, forecasting and international strategy.

What’s inside?
4.1 Introduction to Marketing
4.2 Marketing Planning
4.3 Sales Forecasting (HL only)
4.4 Market Research
4.5 The Seven Ps of the Marketing Mix
4.6 International Marketing (HL only)

Each Unit Planner Includes:

  • Complete unit structure – All SL/HL and HL-only content points (AO1–AO4), with HL-only sub-topics (4.3 and 4.6) fully flagged and SL alternative programmes provided

  • Teaching activities – Calculation-based, case-study and discursive tasks including market share/growth calculations, position-map construction, sales-forecast regression, research-design tasks and full seven-Ps mix building

  • Formative and summative assessment – Progress checks per sub-topic plus a cumulative end-of-Unit 4 test across three sections: SL/HL short answer, integrated extended case study, and HL-only section sampling 4.3, 4.5’s advanced pricing/PED, and 4.6

  • Differentiation – Scaffolding (sentence frames, formula cards, pre-labelled position-map axes) and extension (real marketing-mix research, dynamic-pricing case studies, international-expansion case research)

  • Cross-curricular connections – TOK (scope/perspectives/methods), CAS, Mathematics (percentage change, coordinate geometry, linear regression), Economics, Psychology

  • ATL skills – Thinking (orientation/strategy judgement, multi-element coherence checking), Social (debate over contestable positioning and pricing decisions), Communication (justified recommendations, labelled diagrams), Self-management (running Unit 4 glossary), Research (real company marketing-mix analysis)

  • Resources – Coursebooks (Cambridge, IBID), free online resources (Investopedia, Khan Academy, WTO, Revision Village), paid/subscriber resources, and ready-to-print classroom materials

  • SL alternative programmes for 4.3 and 4.6, including past-paper practice and IA progress checks

Complete Unit 4 Bundle
This bundle includes all 6 Unit Planners covering the entire Marketing syllabus – 30 hours SL / 35 hours HL allocation. Topics 4.3 and 4.6 are entirely HL-only; HL content also appears in 4.1 and 4.5.

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Get this resource as part of a bundle and save up to 15%

A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.

Bundle

Complete IBDP Business Management Resource Bundle - 2-year Scheme of Work (SOW), All 5 Units - 37 Unit Planners, IA Unit Planner and Planning Guide + Paper 1,2 and 3 Revision Guides – For Complete Course

This comprehensive bundle provides everything you need to teach the complete IB Diploma Programme Business Management course (First Assessment 2024) — from unit planners and scheme of work through to IA guides and exam revision resources for Papers 1, 2 and 3. Designed for combined SL/HL classrooms across the full two-year course. What's inside? Unit Planners — All 5 Units (37 individual planners) Unit 1: Introduction to Business Management (6 planners) — Weeks 1–6 Unit 2: Human Resource Management (7 planners) — Weeks 7–14 Unit 3: Finance and Accounts (9 planners) — Semester 2, Weeks 1–14 Unit 4: Marketing (6 planners) — Year 2 Semester 1, Weeks 1–11 Unit 5: Operations Management (9 planners) — Year 2 Semester 1, Weeks 12–22 Each Unit Planner Includes: Complete unit structure — All SL/HL content points with clear HL-only designation Teaching activities — Collaborative, kinaesthetic, calculation-heavy and discursive activities across 1–5 sessions Formative and summative assessment — Progress checks plus end-of-unit tests (SL and HL versions with Section C HL-only extensions) Differentiation — Scaffolding (sentence frames, templates, formula cards) and extension (real-company research, comparative evaluations) Cross-curricular connections — TOK, CAS, Economics, Psychology, Mathematics, Global Politics and more ATL skills — Thinking, Social, Communication, Self-management and Research Resources — Coursebooks, free online resources and ready-to-print classroom materials Common misconceptions register — Teacher reference with correct understanding and counter-strategies Skills in the Study of Business Management — Command term modelling across AO1–AO4 SL Alternative Programmes — Structured separate lessons during HL-only subtopics (2.5, 2.7, 3.6, 3.9, 4.6, 5.6, 5.7, 5.8) Reflection section — Space for teacher notes on what worked and what to adjust Also Included: Complete 2-Year Scheme of Work — 42 units across 4 terms covering the full syllabus IA Master Guide — Full 28-section walkthrough of the Business Research Project (seven criteria, 1,800 words, 3–5 supporting documents) Paper 1 Revision Guide — Complete exam preparation for the case study paper Paper 2 Revision Guide — Complete exam preparation for the quantitative paper Paper 3 Revision Guide — Complete exam preparation for HL social enterprise paper (free) Why this bundle works: Save over 25% compared to buying individually Aligned with the First Assessment 2024 syllabus — covers all SL and HL content Save hours of planning — everything is ready to use Genuine SL/HL content divergence addressed — HL candidates know exactly what extra content they need Classroom-ready — teach the full two-year course from Day 1 *Independently produced by Samata Reviews. Not endorsed by or affiliated with the International Baccalaureate Organization.* #IBBusinessManagement #DPBusiness #IBBusiness2024 #CompleteBundle #All5Units #Unit1 #Unit2 #Unit3 #Unit4 #Unit5 #IntroductionToBusiness #HumanResourceManagement #FinanceAndAccounts #Marketing #OperationsManagement #BusinessTeacherResources #IBDP #BusinessUnitPlanner #SLHLCombined #FullCourse #TwoYearCourse #ATLSkills #Differentiation #TOK #CAS #HLOnly #CompleteCurriculum #ExamPreparation#IBBusinessManagement #IBDP #BusinessManagement #IBBusiness #IBTeacher #IBResources #BusinessTeacher #ReadyToTeach #TeacherToolkit #SchemeOfWork #LessonPlanning #TeachingResource #InternationalBaccalaureate #IBEducator #BusinessCurriculum #DPBusiness #EduResources #InternationalSchool #UnitPlanner #Syllabus2024 #IA #Paper1 #Paper2 #Paper3 #InternalAssessment #ExamPreparation

£112.50

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