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This powerpoint is purposefully made for iGCSE Sociology using the most recent Cambridge syllabus.

It fully covers - 2.3 What influences our societal identity ?

2.3.1 Social identity:
• Key aspects of social identity: – age– gender– ethnicity – social class
• Impact of each aspect on individuals and social groups in different societies

2.3.2 The digital self and online identities:
• Positive and negative impacts of social networks, social media and virtual communities on identity

2.3.3 Globalisation:
(a) Globalisation’s influence on individual and social/cultural identities, e.g.:
• Cultural defence
• Hybrid identities
• The homogenisation of identities
(b) Positive and negative impacts on identity of:
• Cultural diversity
• Multiculturalism
• Global culture

2.3.4 Postmodernist views of identity as chosen rather than given:
• Digital identities
• Identities linked to consumption patterns and lifestyle in a ‘pick and mix’ society